PRIVACY POLICY

This Privacy Policy (“Policy”) describes how your personal information is collected, used, and shared when you visit or make a purchase from hairanatomyuk.com (the “Site”).
 
We recognize the importance of protecting the privacy of the personally identifiable information collected about our customers. For the purposes of this Privacy Policy, the word customers includes visitors to our web sites, subscribers to our newsletters, and the purchasers of our products.
 
We are bound by UK The Data Protection Act 2018 and the General Data Protection Regulation (GDPR) in relation to the handling of personal information.

Personal Information
We collect personal information when you visit our site, subscribe to our newsletter or purchase our products. Generally, we will tell you why we are collecting information when we collect it and how we plan to use it, or these things will be obvious when we collect the information.
 
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device.
 
As you browse through the Site, we collect information about the individual web pages or products that you view, the products you add to your favorites and what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information”.
 
We collect Device Information using the following technologies:
  • “Cookies”. Cookies are data that a web site transfers to an individual’s hard drive for record-keeping purposes. Cookies can facilitate a user’s ongoing access to and use of a site. They allow us to track usage patterns and to compile data that can help us improve our content and target advertising. If you do not want information collected through the use of Cookies, there is a simple procedure in most browsers that allows you to deny or accept the Cookie feature. But you should note that Cookies may be necessary to provide you with features such as merchandise transactions or registered services.
  • “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.
 
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit/debit card numbers, Apple Pay, Paypal, GooglePay), email address, and phone number. We refer to this information as “Order Information”.

When we refer to “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.

How do we use your personal information?
When you visit our site and purchase our products, we collect both Device Information and Order Information. When you are online, we collect information regarding the pages within our network which you visit and what you click on.
 
We use your information to provide our services to you, to fulfill administrative functions associated with these services, for example billing. We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
  • Communicate with you;
  • Screen our orders for potential risk or fraud; and
  • When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services. 
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
 
Sharing your personal Information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here:
 
You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
 
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by using the links below:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Do not track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your rights
You have a right to access most personal information we hold about you and if we deny access in some circumstances, we will tell you why. To request access, please contact us on the details set out at the end of this document.
 
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

Data retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
 
Changes
We reserve the right to modify this Privacy Policy at any time, so please review it frequently. If we make material changes to this policy, we will notify you here or by means of a notice on our homepage so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.
 
Any questions about this Privacy Policy should be addressed to the contact details listed below.

Minors
The Site is not intended for individuals under the age of the age of 16. You must be 16 and over to shop on this website.

Contact us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at info@hairanatomyuk.com or by mail using the details provided below:
 
Hair Anatomy UK, Lytchett House, 13 Freeland Park, Wareham Road, Poole, Dorset, BH16 6FA